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What We Do

RED BERYL delivers high-performance media strategies by:

Analyze audiences using pLTV and behavior data
Analyzing audiences based on pLTV, context, and behavioral signals.

Cross-platform media planning for optimal reach and spend
Identifying optimal reach, frequency, and spend across platforms.
Choosing AdTech tools to improve bidding and targeting
Selecting AdTech that enhances bidding, pacing, and targeting.
Integrated media planning for brand and performance success
Designing media plans that support both branding and performance goals.

Flexible marketing support from strategy to optimization
Offering flexible support—from plan creation to ongoing optimization.
Modern media strategy with first-party data activation

Why It Matters

Legacy media plans often overlook personalization, attribution accuracy, and cross-channel insights. We solve that by:


  • Activating first-party data to reach real customers, not just personas.
  • Building channel strategies that balance awareness and conversion.
  • Replacing outdated attribution models with data-driven insights.
  • Helping you get more value from every dollar spent.

Your Outcomes

Data-Driven Strategy

A custom media plan tailored to your goals and audiences.

Improved Measurement

Clearer visibility into true media performance.

Optimization Roadmap

Actionable guidance for smarter buying and scaling.

Flexible Execution

Plans your team or agency can activate with confidence.

Tailored Strategy. Measurable Impact.

Let’s build a smarter media strategy.

Start Your Custom Media Plan

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